// legal

Privacy policy.

// last updated: 15 July 2026

This policy explains what personal data Creator Economy Group collects through this website, why we collect it, who it is shared with and what you can do about it. It is written to be read, not to be survived.

01Who we are

Creator Economy Group (“CEG”, “we”, “us”) is a trading name of Liam Parkinson Ventures Ltd, a company registered in England and Wales (company number 14711018), registered office 86–90 Paul Street, London, England, EC2A 4NE.

We are the data controller for personal data submitted through this site. You can reach us at contact@creatoreconomygroup.co.uk.

02What we collect

We only collect what you type into one of our two forms. We do not buy data and we do not track you around the internet.

If you submit a brand brief (on our brands page), we collect:

• Your name, company, job title, work email and (optionally) phone number
• Your campaign objective, target audience, markets, platforms, budget range and desired launch date
• Any link to a brief you share and anything else you write in the form

If you introduce yourself as a creator (on our creators page), we collect:

• Your name, email address and main handle
• Your main platform, content category and (optionally) your rough audience size
• What you tell us about what you're building

To understand how the site is used, we count page views and form submissions with Google Analytics. It sets cookies (see section 05) and shares usage data such as your IP address and pages visited with Google. We look at it in aggregate only. Beyond that: no advertising trackers, no profiling and no automated decisions about you.

03Why we use it and our lawful basis

We use your details for exactly one thing: to read your enquiry and reply to it and to have the follow-up conversation that comes out of it.

Our lawful basis is legitimate interests (UK GDPR Article 6(1)(f)), namely responding to someone who has deliberately contacted a business in order to be contacted back. Where an enquiry leads to a working relationship, we rely on performance of a contract (Article 6(1)(b)).

We will not add you to a marketing list and we will not send you anything unrelated to your enquiry.

04Who we share it with

Your data is handled by a small number of processors that keep the site running:

• Formspree, receives form submissions and forwards them to us by email. Formspree is based in the United States, so your data is transferred outside the UK. Transfers are covered by the UK International Data Transfer Addendum / Standard Contractual Clauses. See Formspree’s privacy policy.
• Netlify, hosts this website and processes standard server logs (including IP address) for security and delivery.
• Our email provider, which is where your enquiry lands so a person can read it.
• Google Analytics, which counts page views and form submissions. Google may process this data in the United States; transfers are covered by the UK Extension to the EU–US Data Privacy Framework and Google’s standard data-processing terms. See Google’s privacy policy.

We do not sell your data and we do not share it with brands, creators or anyone else without asking you first.

05Storage in your own browser

06How long we keep it

Enquiries are kept for as long as the conversation is live and for up to 24 months afterwards so we can pick a thread back up. If an enquiry becomes a client or talent relationship, we keep records for as long as the relationship lasts and then for six years to meet UK tax and accounting obligations.

Enquiries that go nowhere are deleted.

07Your rights

Under UK GDPR you have the right to:

• Ask what personal data we hold about you and get a copy
• Have it corrected if it is wrong
• Have it deleted
• Object to us processing it, or ask us to restrict how we use it
• Ask for it in a portable format

Email contact@creatoreconomygroup.co.uk and we will action it within one month. You will not need to explain yourself and we will not make it difficult.

If you think we have handled your data badly, you can complain to the Information Commissioner’s Office , though we would rather you told us first so we can fix it.

08Changes

If we change this policy, we will update the date at the top. If the change is significant and affects people who have already contacted us, we will tell them directly.